Sinead is the owner creator of SIRENS. Sinead wanted to create a collection that her friends and her would wear. Women in their 30’s & 40’s with busy lives, careers, kids, constantly juggling but still wanting to feel sexy, sensual and free. SIRENS is a brand created around shapes that flatter and accentuate the most feminine parts of a woman while covering those we’d rather not show. The brand is about being unapologetically proud to be dressed in a way that makes you feel sexy, about taking up space, being seen, being heard. The epitome of Sirens is a woman who is your most loyal and supportive friend, both powerful and beautiful.